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Information for building the events of the future

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  • Event Tech Live is Europe's only show dedicated to event technology. It covers a broad range of categories, including audio visual and production, connectivity and integration, event planning and data, engagement and gamification, revenue and sponsorship, and marketing and social media. Registration is open for the 2017 edition to be held on November 9 in London.
  • Marco Giberti and Jay Weintraub have written the first, in-depth examination of the opportunity and impact of digital technology on the event industry. In "The Face of Digital," they are mindful of the fate of other industries that addressed disruption with protectionism instead of action. While the authors present a well-researched and thoughtful case for moving quickly and strategically to avoid a similar end, not everyone in the industry is paying attention. 

  • Even though the event-technology landscape is crowded, much of the new product development still occurs in spaces already occupied by other companies and products. Occasionally, a smart entrepreneur discovers a new need and moves in quickly to take advantage of this uncontested territory. Navigating this “Blue Ocean” comes with challenges. Being the first to address a pain point is one thing, but it’s not everything.

  • Content is one of the most underutilized conference assets. A content management and engagement platform can provide organizers with the tools and incentives to extend the life of conference content. By expanding the definition of content, making it available to more consumers, monitoring content-engagement behavior, and contextualizing engagement data, organizers can produce more responsive, agile, personalized, and lucrative events.

  • Event management software platforms help users optimize processes. But that value proposition is short-sighted. EventCollab looks beyond process efficiency when it sells to the C-Suite.

  •   By Michelle Bruno Attendees don’t have time to wander around at conferences and tradeshows hoping that serendipity delivers the payoff for a week out of pocket. They want tailor-made information, co ...

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