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Information for building the events of the future

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  • In recent years, corporate marketers have had to choose between digital marketing channels and live-event marketing channels. They like the scalability and measurability of digital, but crave the effectiveness of a face-to-face meeting. And because what they’re really after is more leads to pack the sales pipeline, they want an automated workflow that orchestrates the meeting and moves the outcomes of that engagement straight to the CRM or marketing automation platforms. It's available now. Here's an update to a previously published article.

  • Event chatbots are becoming more popular, and more standalone chatbot developers are emerging. Spice Factory, a full stack digital product agency, and an event management software provider, has taken a different approach. With Sava Events, it has created a chatbot-first event management software platform, offering event organizers a different pathway to the chatbot experience. 
  • The submission portal The Event Technology Awards is open. Entries will be accepted through May 31, 2019. The awards will be presented in London on November 6, 2019.
  • In five years, London's Event Tech Live has grown from a small local gathering of event technology aficionados into a vibrant, multi-faceted, global hub for education, investment, and ideas in the burgeoning field of event-related applications, platforms, devices, and services. In tandem with the Event Technology Awards, it has overcome the challenge of naysayers to become one of the most publicized and diverse conferences in the industry. 
  • Voting is now open for the People's Choice Award 2018. Take a look at the list of nominees and cast your vote.
  • The Brief:  In the future, exhibition organizers will have to think and act beyond four walls. A well-known strategy firm calls it an Exhibition 2.0 model. But rather than piecemeal technologies and data points together to build new products and a broader value proposition, organizations need a system for connecting and activating the data they already have. Welcome to The Nexus.

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